Thomas Nhat Le – New Media Marketing and Management Information Systems

Hello everyone, my name is Thomas Le and I am a 3rd year New Media Marketing and Management Information Systems, dual major. I love to read manga, watch anime, listen to music and cooking with people to share food.

About Me

I chose New Media Marketing and Management Information Systems for many reasons. I chose New Media Marketing because of all the growth in social media in the marketing world. Another reason is to learn more about all the ways to analyze the data that is being collected on us all the time. The ability to see how conversions are made through different channels and see how different sources are getting you more conversions.

I chose Management Information Systems to be able to understand the process that do into making the databases that we work with as well as more knowledge on using them. By knowing more about information systems I can then help bridge the gap between developers and the client to get the system that they need to fulfill their needs.

I have worked on several projects within my classes both in relation to market research by working with The Women’s Foundation of Genesee Valley, a social media marketing plan for Kodak Alaris to expand into China, and creating some basic databases as well by working with Microsoft Access.

Goals For the Future

I would love to be able to travel around the world and try all the various cuisines that they offer. I also want to be able to open a cafe with my family. The cafe will be one that sells freshly made foods from my Vietnamese background that I learned from my mother and foods that I learn about from my travels. I want to be able to share the foods that my mother made for me and to spread more of her cooking to others.

If you want to learn more about me here are some links:

Linkedin

Resume

P.S Click the links for me since this is for a class

Anna Reyes, New Media Marketing

Anna Reyes, An Undergraduate student at RIT.

Hello world! My name is Anna, I am a fourth year student at the Rochester Institute of Technology (RIT). I am majoring in New Media Marketing with a focus of Public Relations and Event Management. I  have sucessfully completed my associates degree in Business Administration at NTID one of th eight colleges at RIT.

All About Me

Fun fact about me, I am trilingual. I was born into a Spanish speaking world, until I started primary education I needed to learn English. At the age of 7 my teachers started noticing that I was behind in class and would follow classmates during activities. My parents took me to an audioligist, where I was diagnosed with hearing loss. Growing up I didnt like to be different. However, as I grew older I learned to embrace my identity and admitted myself into American Sign Language (ASL) courses. I now proudly know three languges and use this skill to build effective communication with different parties.

I have many years of experience as a Teacher’s Assistant for language access from a varied range of ages. Recently, I have assisted many Event Coordinators for special events such as weddings, birthdays, and retirement celebrations. I have also developed a love for creating flyers and advertisements for many different occasions and events using many different tools such as Photoshop and Canva. In school I have had the privilege to get a taste of many different fields within the business world such as Entrepreneurship, Marketing both online and offline, and Accounting. I have experience creating websites through WordPress, Wix and even creating campaigns through MailChimp. I have great experience working with different consumers with varied backgrounds.a Advertisements,

If you would like to get to know more about my career and experience, feel free to check these links

LinkedIn

Linda Vo – New Media Marketing

Hi everyone, my name is Linda!

I have started my college education at MCC studying Information Technology. Half way through my 2nd year, I realized that I didn’t like coding as much as I thought I did and didn’t see myself working this career in the long run. With the amount of liberal art courses on my belt, I have decided to switch into Liberal Arts and focus on the remaining 60 credits that I needed in general education to transfer to a 4-year school. I knew that I liked some aspect of the Digital world and wanted to pursue something in that field. I have stumbled across the New Media Marketing major at RIT and it’s working well so far as I’m a third year marketing student graduating in May 2020.

I have done a couple of projects in my Marketing classes. I haven’t intern at any companies yet, but that will change; hopefully in the Summer 2019 or Fall 2019. Until then, I will be stacking bananas as a produce associate at Wegmans.

On my free time, I like to take naps and watch Netflix series or movies. I also like to explore different food places as well and I’m a fan of the Marvel entertainment.

After graduation, I want a job as a Digital Marketing Specialist or a SEO Specialist in the Rochester area. In the future with the amount of experience I get in the Marketing field, I’m planning on moving somewhere that doesn’t have snow.

Linkedin

Franchesca Ramirez – New Media Marketing

Hi! My name is Franchesca Ramirez. I’m in my third year at Rochester Institute of Technology (RIT), where I study New Media Marketing. I was recently transferred from National Technical Institute for the Deaf (NTID), earning my Associate degree in Business. I’ll be graduating in May 2020.

My birthplace was in Chicago, IL and now my hometown is Hammond, IN. I was born deaf and then had surgery for my cochlear implant at four years old. My first language is English and the second is American Sign language (ASL). When I was growing up, I have a chance to experience new things. I have taken a class for photography, Photoshop, iMovie, yearbook, international travel club and learn some web design, 3D animation & picture morphing. I had worked as a Snack Bar cashier/server, teacher aide part- time and a photographer part-time. I have won a contest for my photoshop design to use as the Indiana School for the Deaf advertisement. I did a $20 Business Challenge for my Entrepreneurship course. The challenge was to start a business using $20 out your pocket. I set up ‘Cake Kabob,’ a dessert that has four cake pop in one stick. I did it for one month and made some profit. It was an enjoyable experience to have. My hobbies are many. I like to read, draw, write, crochet, paint, and list goes on.

My objective right now is to obtain a challenging cooperative work experience/internship in a business environment that will allow me to demonstrate my technical, organizational, communication, and leadership skills. Available summer, 2019.

Here you can look at my resume and others links about me.

Linkedin:  http://www.linkedin.com/in/franchesca-ramirez-8a5a29138

Stukent Marketing Certificate: https://home.stukent.com/certificate/a7bedc807c

Aaron Gomez – New Media Marketing

Aaron Gomez, New Media Marketing, Management Information Systems

My name is Aaron Gomez. I am a junior at the Rochester Institute of Technology (RIT) where I am studying New Media Marketing and Management Information Systems. I started college looking to learn digital marketing and found I enjoyed the technology side so much I added MIS as a second major.

Besides classes, I am involved on campus with the Business and Technology Professionals club at RIT. I served first as the communications chair where I sent weekly email updates, maintained the social media accounts, and reached out to sponsors and guest speakers. I am now a project manager leading front-end website development for club projects.

I spent my last summer participating in the Saunders Startup Program. I conducted market research interviews and developed the business plan.

Looking ahead, I have another co-op and year of college before graduation. I am considering career paths that align with both majors with possible roles including becoming a digital marketing specialist or business analyst.

Take a look at my resume and connect with me on LinkedIn.

Nicholas Rudar – Marketing

Edit photo

Hello! My name is Nicholas Rudar but I go by Nick and I’m a marketing student at Rochester Institute of Technology (RIT) in Rochester, New York. I will be graduating in the spring of 2020.

I was born and raised in the Los Angeles area in California. I was born deaf and was implanted with a cochlear implant at the age of two. I’ve learned to overcome the challenges of not being able to hear perfectly and work with what I have.  I’m fluent in both English and American Sign Language (ASL) and have a high proficiency in the Spanish language. When I’m not at RIT, you can find me checking out local gems whether it be a coffee shop or a state park.

I’m aspiring to be a skilled marketer in the field of social media marketing and help small businesses overhaul their presence online such as updating their presence on social media and making their websites user friendly. I’m eager to learn other areas of marketing that I haven’t had much experience in such as email campaigns, Search Engine Optimization (SEOs), website layouts, etc.

LinkedIn

Resume

Andrea Green-New Media Marketing

Hello, my name is Andrea Green! It’s not easy being green, let me tell you. People always think you know anything and everything about Kermit the Frog. When I’m not trying to live up to my family name, you can find me in one of Rochester’s many hipster coffee shops studying.

 I’m a third-year New Media Marketing undergraduate at Rochester Institute of Technology who recently transferred from Monroe Community College. I’ve lived in Rochester all my life and honestly wouldn’t have it any other way. Being a local, I’ve taken advantage of the many opportunities Rochester can provide. 

This ranges from shadowing marketing professionals in companies like Xerox and EagleView, to being the Social Media Manager and Marketing Intern for Abbott’s Frozen Custard, and now working as a Marketing Coordinator for the Student Auxiliary Services at RIT. I’ve gained a plethora of knowledge about marketing like understanding social media marketing, content creation, website design, copy writing and much more. As a Marketing Coordinator, I’m currently learning even more about social media marketing and analytics. I’ll hopefully be going on a co-op this summer to gain even more experience as I continue my education.

In the future, I hope to obtain my MBA with a concentration in analytics. I want to advance my knowledge so that I can eventually help my dream company, Southwest, create successful data driven marketing campaigns.  

To learn more about my professional life, work, or the best Rochester coffee spots, feel free to visit these links:

Let’s connect!

Work

Resume

Emma Riggi- New Media Marketing

I’m Emma Riggi and I am currently in my last semester at RIT majoring in New Media Marketing with a minor in Communication.  I started out as a Communication major with a Marketing minor and a couple of years into my time here at RIT decided Marketing was a better major for me.  I have always been intrigued by social media and advertising, which led me to New Media Marketing.

I grew up in a small town in New York by the name of LeRoy (Jello was invented there) and it is where I have lived my entire life.  I liked growing up in a small town surrounded by family and friends and it’s also where I started my first job working at the local library.  Now, I work on campus at the Note Scanning and Scheduling Offices.

Over the summer I interned as a Marketing Assistant at the Genesee Country Village & Museum in Mumford, New York.  I got to attend quite a few of the museum’s special events, which I worked on social media calendars and posting suggestions for.  At the events I was able to post live from their social media platforms. I also did some marketing research, created press releases and developed some customer experience surveys.  It was a great experience that allowed me to work in a lot of different aspects in marketing.

I still have a class and internship to finish up before I receive my diploma over the summer, but will be walking the stage and saying goodbye to RIT in May.  After graduation I hope to find a full-time job at a social media marketing agency.

To learn more about me please click the links below!

https://www.linkedin.com/in/emmariggi

Tyler Hatch – New Media Marketing & Sales

My name is Tyler Hatch and I am currently a fourth-year new media marketing student at Rochester Institute of Technology.

I have been a four-year member of the Men’s Varsity Soccer program at RIT and am looking to bring my natural competitive, ambitious, and hardworking personality to the sales industry after I graduate.  With thorough experience creating marketing/advertising campaigns, internet and social media marketing, and professional communications, I have a very strong technical marketing background. Along with my marketing experience, I was a two-year photography major at RIT, so I am great with a camera, and I am also very experienced using Adobe Photoshop.

I am interested in going into the sales industry because all my life I have been a natural salesman without realizing it.  I have always been an extremely outgoing, friendly and charismatic person who is a natural leader and is great at accomplishing both team goals and individual goals.  I know that with my personality, work ethic, and ability to make connections, I could have a very successful career in sales.  Looking in the far future, I would love to start up my own company that focuses on personal development and growth because that is something I have always been extremely passionate about and wouldn’t feel fulfilled without trying.

The sales industries I am currently interested in pursuing after college are Software Sales, Pharmaceutical Sales, Medical Device Sales, and Advertising Sales.  My goal is to find a company that I love working for surrounding me with great people who allow me to grow on a constant basis and create the life I’ve always dreamed of having.

https://www.linkedin.com/in/tyler-hatch-60372313a/

Kelly LaMon – New Media Marketing

Hey! Kelly here, a current student at the Rochester Institute of Technology from Long Island, NY. I’m in my final semester of undergrad studies, pursuing a career in digital marketing.

College has been a journey for me, to say the least. I began at SUNY Geneseo, where I completed the majority of my liberal arts coursework. In the fall of 2016, I transferred to RIT to study Dietetics and Exercise Science. A year later, I decided business was a more desirable career path, and switched to the New Media Marketing Program at Saunders. Health and fitness are still two passions of mine, reflected by my minor in Nutritional Sciences. Although my path in college hasn’t been quite straightforward or predetermined, I’ve learned an incredible amount along the way!

I gravitated towards New Media Marketing in particular due to its integration of analytics and modern-day technology with innovation and creativity. In today’s world, every business must be up to speed with digital marketing practices in order to maintain fierce competition. The opportunities in this field are quite vast, paving the way for exciting possibilities.

Along with my studies, I’ve been heavily involved on campus and with the greater Rochester community. I have held leadership positions as a sister of Delta Phi Epsilon sorority, in which I coordinated philanthropy events for ANAD, and later served as the Vice President of Programming. I have also been an active member of Irish Roar, RIT’s first and only Irish Dance club, and have danced competitively in years past. Lastly, I’ve held several on-campus jobs, including being a Marketing Assistant and currently a Recreation Attendant at RIT’s Student Life Center.

Manhattan Bridge | Dumbo, Brooklyn

Outside of RIT, I have had the privilege to intern for Rachel Aschalew, a successful real estate broker based in Brooklyn, New York. Her company, RARE, is a fusion of high-end real estate and lifestyle expertise. I helped curate reports for management, marketing content and blog articles for her website. This was my first chance to apply knowledge from Saunders in a legitimate business setting. Working in New York City was a rewarding experience – one that I hope to continue in the future.

To learn more about me, check out the links below!

LinkedIn

How a drawing I made in kindergarten got my startup to Silicon Valley

Zack Banack at the Great New York State Fair ’18

Hi, my name’s Zack and I have a story. This is a story about video games, losing a best friend, and becoming business partners with Gwyneth Paltrow.

This is a story that will resonate with those who have that inescapable, suffocating desire to make things — anything.

But, most importantly, this is a story about viewing failure as a means of self-improvement.

Allow me to introduce myself.

Who is Zack Banack?

I spend my mornings in the classroom, my afternoons working, and my nights making passion projects. Some people call me an “entrepreneur”. I don’t care much for that term; the internet has tainted that label for me.

I’m a Management Information Systems student studying at the Rochester Institute of Technology (‘19) in Rochester, New York. I’m getting my minor in Marketing. Even though I’m working towards a business degree, my true passions lay in creative developments. I love web and mobile, game making, and software engineering.

Make time to make things

I’m always making new things. For example, in early 2019 I created 2020 Colors. 2020 Colors is a color encyclopedia for designers and marketers. This website renders unique and information-heavy pages for over 16 million colors.

2020 Colors, your knowledge base for all things color

Why did I make this? Because I wanted to see if I could.

I’m always trying to one-up myself. But, sometimes, that means I bite off more than I can chew. Most of my side projects fall through the cracks, but some become businesses. This is where my MIS degree comes in handy.

Like any good adventure, mine begins with Super Mario

Growing up, I was fascinated by video games. It wasn’t so much the games themselves that I fell in love with. Rather, the concept of controlling characters in an alternate world piqued my interests.

I grew up with a Nintendo 64, a Game Boy Advance, and a wild imagination. From the moment I put my hand on a joystick, I knew that I wanted to craft my own story. I was dead-set on making video games.

How to (not) make video games

Being ten years old and without access to a computer, I thought video games were consecutive drawings, much like that of animation. I was under the impression that every possible “frame” had to be drawn individually. It was an absolutely absurd assumption in hindsight, but that’s exactly what I did.

I hand-drew hundreds and hundreds of storyboard frames.

I couldn’t fit all my childhood drawings into a single image if I tried.

My work wasn’t perfect, it wasn’t pretty, and there was no way of actually playing these so-called games. Although, I felt like I was doing something to get closer to my dream.

You can read more about my “paper games” in the long-form, picture-filled blog post, From Crayons to Coding.

Each one of these games used about an entire ream of paper and a pack or two of markers or crayons. My parents didn’t get mad at all the resources I went through, but rather praised my creativity and dedication.

There’s fun to be had in being technical.

Even at such a young age, I tried to be realistic in my design. I would add in menus, character selection screens, naming systems, flowcharts, and so on.

If you want to learn how to code, make video games

Fast forward a few years and I eventually did learn how to make games! I discovered a piece of software called GameMaker. It’s still around today, over a decade later. And, it’s more powerful than ever.

GameMaker was my first step into the world of programming. Making video games is a great way to learn computer logic as games are goal-oriented in nature. Break down the components of a complex game and learn to make them one-by-one.

The more I made, the less I drew. But, I paid homage. In 2010, I released a PC game called Paper Dreams. This game was special because all the sprites were drawn with crayons or markers on paper and then scanned to my computer.

Paper Dreams is colorful and hectic.

Paper Dreams and its sequel were reflections of my childhood, where I wanted so badly for my drawings to come to life for me to play with.

I released over thirty games and published them to play on Game Jolt. Most aren’t very good now that my age (and skill levels) are older. But, I take pride in them. Some of them were even quite popular! In fact, TimeStill was featured on G4TV’s Attack of the Show.

Just a glimpse at some of the 30+ games I’ve made. Most were two-dimensional and inspired by the 8-bit era.

Remembering my roots: the coolest project I’ve ever made

Keeping with the hand-drawn trend, I prototyped a project that real-time transforms photographs of doodles into playable games. Had something like this existed when I was six, my world would have been transformed. Now, I want to create tools for the dreamers, the six-year-old mes.

I highly recommend watching the video below. It’s one of my favorite projects to date.

The tools you use don’t matter

Self-branded as “The Most Accurate Snow Day Calculator”

In 2014, I took home the Technology Alliance of Central New York’s “Student Technologist of the Year” award for my work on the iPhone app, Whiteout Watch.

Whiteout Watch is now defunct, but it was a service for eager school-aged children. During winter months, it would deliver next-day probabilities of snow days in school districts. With almost 90% prediction accuracy, I was branded “The Snowman” by local news. You can read more about this project on the Syracuse.com article.

But here’s the thing: I made the Whiteout Watch utility in GameMaker, a piece of software meant for video game development.

Don’t let tools dictate what you can and can’t do. Push the perceived boundaries of the tools you’re using. Work smart, not hard. Right? Just be sure you don’t get overly-comfortable and put off learning new tools when necessary.

Coming full circle

Video games got me into coding. Coding got me making projects (like Whiteout Watch). Making projects got me a job making video games.

I don’t make games as a hobby much anymore. But since late 2015, I’ve worked as the lead front-end HTML5 game developer for a small studio. I’ve impacted over a million lives through my work across various genres. I’ve made everything under the sun from casual games to children’s educational games to casino and high-stakes games, and am even starting to tip-toe into MMORPGs.

If you couldn’t already tell, I’m an advocate of getting code in classrooms. Programming is an invaluable skill for people of all ages. Through a side project of mine called The Step Event, I’m creating educational game development content and creating the tutorials I wish I had when I was starting.

Without the desire to create video games, I wouldn’t have gotten the same exposure to programming. I was given an outlet to see my imagination come to life.

Writing code has already taken me so far. It’s allowed me to create entertainment as well as products to solve some of the world’s modern problems.

Next, you’ll learn about my most ambitious project to date, Afterbox.

Afterbox and my debut on Apple Music’s original series, Planet of the Apps

Mid-2016, I was contacted by a talent agent asking if I wanted to seed investment pitch Whiteout Watch for an upcoming show about app developers.

I declined the offer to pitch Whiteout Watch. I countered the offer with Afterbox, a service I was prototyping from my dorm room.

Afterbox is an end-of-life preparation service… Quite different from the calculator toy.

I believe in silver linings

My greatest accomplishment resulted from my greatest loss.

My RIT roommate, my best friend, Matthew, lost his life unexpectedly our sophomore year. This event instilled in me the harsh reality that young adults are under-prepared for what they’re leaving behind.

As a then-20-year-old, creating a business surrounding such an often-viewed unsettling topic (death) raised some eyebrows.

I set out to change the stigma in the most non-intimidating way possible. Through Afterbox’s friendly user experience, I got people thinking about the fragility of life without scaring them. Here’s promotional materials for the app.

Might as well go big

Me and Gwyneth Paltrow. (I’ve lost 120 pounds since this picture was taken!)

In the summer of 2017, I starred on Apple Music’s reality show, Planet of the Apps. Episode 9, Might as Well Go Big, documented my journey founding, developing, and getting grant-funding for Afterbox, LLC.

I pitched my prototype to celebrities and influencers Jessica Alba, Gwyneth Paltrow, Gary Vaynerchuk, and will.i.am.

Lightspeed Venture Partners gave Afterbox financial support and invited me and my co-founder, Noah Chrysler — better known as the personality behind the RIT Newsman — to join their 2017 Summer Fellowship program.

The Summer Fellowship program was invaluable. Noah and I participated in hands-on activities and weekly assignments honing in on the markets Afterbox would be penetrating. The experiences provided us with real-world examples of how to acquire customers and build a sustainable business. The Fellowship was a rich collaborative environment with a plethora of resources, both capital, and networking.

One of our mentors, Jeremy Liew, wrote a lovely Medium article about Afterbox: Supporting student founders like Zack Banack at Afterbox.

Palo Alto, California

Noah Chrysler (left), Zack Banack (right). Photo credit: Sugandha Dubey

With a little budget and big ambitions, Noah and I grew a 7-member-strong team under tight deadlines. We wanted Afterbox live on the App Store to download alongside the worldwide August 8 episode premiere.

This was such a grandiose opportunity, something we could not pass up. Hundreds of thousands of eyes would be on Afterbox. We’d never get exposure as concentrated as this again. We needed to make the deadline.

We missed the deadline.

Our entire team put in a tremendous effort, but it wasn’t enough. The scope of the project was too large. More importantly, I wasn’t fit for being a founder. I wasn’t prepared for how much blood, sweat, and tears there would be.

I thought I could “just” start a company. But there are no “justs” in Silicon Valley. This made me grow a larger appreciation for the startup scene and work ethic as a whole.

While Afterbox is offline for the foreseeable future, I still receive emails weekly from fans of the show thanking me. They tell me they’re grateful for getting them to “finally” create a last will and testament. Regardless of service tangibility, the world is a slightly better place now. Although, it’s still missing dear Matthew.

The consistency in my life has been from coding

If isolated, each “chapter” of my life seems so distinct and separated. But there are definitive segues bridging the gaps.

  1. Childhood creativity made me want to make video games.
  2. GameMaker got me coding and helped me launch Whiteout Watch.
  3. Whiteout Watch got my foot in the door to bring Afterbox to the masses.
  4. Afterbox failed, but I came out a stronger person with more self-awareness.

Even though I see those four points laid out, I can’t possibly predict the fifth point. Sure, I can take some wild guesses based on what projects I’m currently developing. But it’s the unpredictability of life that’s almost refreshing to me.

I spend so much time immersed in computers and math. I know precisely the inputs required to produce specific outputs in the digital world. Human life, desires, and emotions in the 21st century aren’t as mechanical as the computers we use. It’s true that behavior can be predicted to an extent. But for the time being, we’re still just bags of flesh trying our best.

If I had to summarize this bio with a single sentence, it would be the following: Be grateful for what you have but be hungry for more.

That’s all (for now), folks!

Thank you for reading! I’ll leave you with some links.


  • Check out my personal blog, where I post interesting stories and coding tutorials. One of my most popular posts is about a mysterious Nickelodeon animation that went missing for over 30 years, Clock Man!
  • View some of my open-source projects on GitHub.
  • Learn how to program video games. If you ask yourself “how are video games made?” or “how do I make video games?”, look no further than The Step Event: game maker resources.

Michele Judkins, New Media Marketing

Me, completely lost in the city of Venice and very happy about it…

Hey there, I’m Michele! Full disclosure, I always feel slightly awkward writing about myself so let’s go ahead and dive right in…

I began my academic journey pursuing a psychology degree at MCC, but quickly realized I had a knack for marketing, and have since turned psychology into an immersion. I started my New Media Marketing degree at RIT about a year ago and look forward to making these, “apply for graduation” emails into a reality this fall of 2019. I’ve impressed myself by remaining on Dean’s List with a massive credit load every semester and working close to full time. It’s all about surprising yourself with strengths you didn’t know you had.

The stars aligned during my second semester and I found myself completing my co-op requirement at a startup digital marketing company, created by none other than an RIT alumni. I’ve been learning from a founder that cares deeply for our clients and does not believe in delivering a sub-par product. She sets high standards for digital marketing and I feel grateful to be learning from a master of the craft, while simultaneously attending a highly regarded university–packing my brains with as much knowledge as possible!

I choose New Media Marketing for the opportunity to do a bit more micro writing and to explore the visually creative avenues built in, such as creating a stunning UI or engaging display ads. I love diving into Google Analytics to see what’s working and what needs improvement. In the age of instant gratification, we get to see the fruits of our labor quite fast–one small bonus for our distraction tortured generation.

Come graduation this Fall of 2019, I hope to have improved user experiences through my work, and to have discovered as many ways as possible to report competitive marketing gains to clients.

A heftier goal of mine is to do some lengthier writing one day, it would be an absolute dream to write a sci-fi series.

That’s about all, folks! Most of my work experience is for you to find out on your own. If interested, check out my Resume and LinkedIn.

Samantha N. M. Wagner – New Media Marketing

My name is Sam Wagner and I am a New Media Marketing undergrad student at Rochester Institute Technology. Currently, I am in my third year, expecting to complete my four-year degree at the end of this term. I have a minor in Advertising and Public Relations.

About Me

My experience includes working my past two summers as a part-time intern with weCreate Website Design & Marketing, where I learned and developed skills in SEO, copy-writing, and digital marketing. I have also worked as brand ambassadors for numerous companies, including BANGS Shoes, Pura Vida Bracelets, and Serengetee, promoting the brands and their products across numerous social media sites. Currently, I am the marketing assistant for the RIT Press. Here, I conduct market research for new publications, manage social media accounts, and do digital advertising for current and new publications.

Looking towards the future, my plans include continuing my education as a graduate student. I hope to be accepted into the Market Research graduate program at Michigan State University for the upcoming fall term. This would be a one year program, letting me complete both my undergraduate and graduate degrees in a total of four years. After graduation, I would like to work on gaining experience in the social media marketing field. My end goal is to work in the music industry, as part of Spotify’s marketing research team. Spotify is one of my favorite companies and their marketing research has put them at the top of the music streaming industry. Working there would fit my interests and hobbies best.

To learn more about me and my professional life, feel free to visit these links:

Corinna Capron – Market Research Aspirer

Hi everyone! It’s me, Corinna. In May of 2018 I graduated from SUNY Geneseo, with a Bachelor of Science in Business Administration, with a minor in Mathematics. Currently, I am a graduate student at RIT, pursuing my MBA with a concentration in Digital Marketing.  I’ll be graduating in August of 2019. I have dreams of going into Market Research. I am experienced. I am driven. I am a Leader. 

Don’t believe me? Check out my credentials below and connect with me on LinkedIn!

LinkedIn

Resume

I am Experienced.

Through interning at Wegmans in their consumer research department, I gained valuable insight about decision-making on the client-side of marketing consumer products. I developed understanding of reaching the customers’ needs and creating value that is relevant to them.

The KJT Group provided me with an excellent internship experience, where I worked in a team to research various healthcare markets and provide insight to clients. I learned new skills in quantitative and qualitative research methods and helped to ensure accuracy throughout all steps of the research process.

I am Driven.

Could I have received my undergraduate degree and immediately enter the workforce? Yes. Did I choose to do that? Nope. I am pursuing my MBA and Rochester Institute of Technology in the Saunders School of Business, which is AACSB Accredited. Through this reputable university I hope to utilize my new learnings in the career path I will begin upon graduating. I chose to stay focused and grow my education before beginning my career journey.

I am a Leader.

Experience on the Leadership Team of the International Sorority, Delta Phi Epsilon has given me the experience to coordinate teams and contribute to solving problems that face an organization overall. I was the Vice President of Programming, coordinating various community service and philanthropy events and working with the leadership team to make organization-wide decisions.  

So What?

I want to work in Market Research. This is for two important reasons:

  1. I am a natural when it comes to numbers. Math has always been my favorite subject, so much so that I made it a minor in my undergraduate program. Quantitative studies are satisfying to me, in that you can make realistic, applicable determinations based on numbers and data about consumers. I find that awesome. I hate uncertainty and market research helps bridge that gap.
  2. I am naturally nosey. I always want to know what is going on in other people’s heads, and I think that is necessary in this field. You need to want to understand what the people want, and research helps to do just that. What do the customers want? And why? I am determined to find out.

Feel free to email me with any questions or comments you have!

Oluwatosin Arowosola

Digital Brand Manager

Hey guys! My name is Oluwatosin Arowosola. Too long, but you can call me Tosin (toe-sin). I have a BSc in Mass Communication from University of Lagos, Nigeria and currently a graduate student at RIT studying communications and media technology.

Let me take you on a journey about my passion…

I have a great interest in investigating brand communication, consumer engagement/behavior, digital media, and marketing/ advertisement. As an international student, I strive to look for opportunities that enable me acquire experiences in industries that are related to my field.

A philosophy I live by is

“Always know what to say, when to say it, how to say it, and most importantly to whom it should be said”.

Some Experiences

One of my most memorable experiences was an interview with Erin Foster, former director of marketing communications, Eastman Kodak. This was an opportunity for me to tap into her experience and expertise to learn about some real challenges, and how it was tackled. Watch here.

The Empty Hanger TV: An engaging multimedia project, that shows how and why clothes matter. Working on this project, helped me learn so much about the American market and also to see the difference, if any, in how digital marketing works or how it affects the target audience. I was able to see how a new business can use the new media to get a head start in the market. My research was focused on; management research tools, social platform scheduling, content type per platform and so on.

My most recent experience comes from Children Awaiting Parent (CAP). A non-profit organization, dedicated to finding adoptive families for waiting children. Every brand wants to have that online presence. My major role at CAP as a brand manager was to revamp the online presence, by creating campaigns that help to increase the brand’s identity. Some of the things I did included, but weren’t limited to, marketing campaigns, implementation plan, content creation, graphic design, website management and social media management.

The most interesting aspect of my role at CAP was the graphics design aspect. It was a challenge, but an exciting one which I am proud of myself for taking on. See, I had little to no idea on graphics design, but I basically taught myself how to use the available design software as it was a necessary tool to help me produce amazing results in my role as a brand manager.

I’m eager to continue learning and positioning myself in industries I can add value to.

Connect with me!

LinkedIn

Resume

Facebook

Meet Dmitry Liapitch

Dmitry Liapitch started his academic career at Wells College where he focused on Production Cinematography, but soon changed his major to Physics when he realized he was more interested in how the camera worked and wanted to understand what light was. This naturally sparked an interest in him to learn about solar energy which led him to develop a passion for Sustainability. On Earth Day his senior year, he built a boat out of recycled bottles and sailed on it to show the amount of plastic bottles that an average student uses in a year while in college.

Wells College Recycled Bottle Boat Video : https://www.youtube.com/watch?v=Faeidroh6jE

After graduating from Wells College in 2010, Dmitry came to the Rochester Institute of Technology to pursue a Masters in Sustainable Engineering as well as a Masters of Science in Sustainable Systems from the Golisano Institute for Sustainability, which he received in 2017. That same year he applied to the Tiger Tank competition and won a full scholarship to the MBA program at the Saunders College of Business for an indoor photovoltaic solution; ‘AmbientPV’.

Recent Presentation on AmbientPV (TEDx): https://www.youtube.com/watch?v=70mXT-vngsE

As his adventures at RIT continue, Dmitry hopes to develop his network by collaborating with faculty, staff, students, and the extended RIT community to develop sustainable solutions. He hopes to continue to learn about ways to help build a more sustainable future for all by balancing the social, environmental, and financial components of the Triple Bottom Line of Sustainability.


Connect with Dmitry on LinkedIn: 
https://www.linkedin.com/in/dmitry-liapitch/

Supply Chain Optimization, Made Simple by: Ryan Posadni

Your supply chain is a complicated process, but I can help! My education and unique work experiences can be applied to your unique  needs and help to optimize your supply chain.

About Me:

Over the course of my education and career, I have seen the many sides of what makes up the supply chain. Born and raised in Rochester, NY, the industrial spirit is in my bones. My education and my diverse supply chain work experiences allow me to understand the unique needs of different aspects of the supply chain, and how to best optimize your supply chain. Supply Chain Optimization will not only allow your company to become more efficient, but save you money!

My Education:

After completing my Undergrad at Niagara University, I chose to pursue my MBA. In May 2019 I will have complete my MBA with a concentration in Supply Chain from the Rochester Institute of Technology. The Rochester Institute of Technology’s Saunders College of Business is known for their MBAs being ready to make an impact from day one, and the skills I’ve learned and the certifications through Lean Six Sigma I have eared during my time at RIT will allow me to have an immediate impact of your business operations.

My Supply Chain Experience:

In order to make an impact on a company’s supply chain operations, you need to be familiar with all the different links that make up the supply chain. Throughout my career I have seen almost every aspect of the supply chain, and learned from these experiences in order to apply knowledge and real world experience. From learning Inventory Control for the Walt Disney Company, to learning trucking logistics at a local company called Leonard’s Express, I have seen what goes into the supply chain on a daily basis. I have also  helped operate a warehouse for a national material distribution company, Prime Source, and handled the financial operations for logistics factoring company Integrated Logistics. My thorough knowledge of multiple aspects of the supply chain allow me to see the “big picture” and how all operating decisions are interrelated.

Lets Connect

Below you will find my Resume and my LinkedIn account, feel free to reach out to me so we can discuss your supply chain needs! You can also check out what we are currently doing at Leonard’s Express.

Connect With me on LinkedIn Here

Please Help Me Before I Cry and Fail

Intro

Hi I’m Jessica Gover and I am a fourth year marketing student at the Rochester Institute of Technology (RIT). I promise I don’t cry all the time, just on days that end in the letter “y”. But really, if I were to pick a life motto, I would say that is is ” I am here for a good time, not a long time”.  For me that means spending time doing the things I love. Not to mention bringing a positive attitude and humor to every situation.

Working as a Lax Bro

The end goal for me professionally, is to get involved in sports marketing and contribute to the expansion of underrepresented segments. My experience in sports marketing comes from my current position as the marketing manager at RIT SportsZone. I am responsible for leading a team working towards increasing the reach of social media platforms, as well as promoting the image of SportsZone Live. SportsZone covers over 23 individual collegiate athletics team. My passion for sports marketing comes from the fact I am an athlete myself, as part of the RIT Women’s Lacrosse Team. Through all  of the broken bones, injuries and tears, I can with complete honesty, say it has been the best 3 years of my life so far. Being an athlete myself is what inspired me to pursue marketing in a sports related field. It is an area I feel passionate about and can relate the most to. Check out the links below to learn more about me and connect with me to start a conversation.

Update 4/1/17

I recently decided to take a leap of faith and get outside my comfort zone by participating in the Living Through Sport program. At the end of June, I will be traveling to London, England to work an international sporting event as well as networking with industry professionals. For someone who frequently introduces themselves as a homebody, this is a big step for me. A typical Friday night for me usually involves watching Netflix. I’ve never been outside of the country on my own, so I’m scared and excited at the same time. I have always wanted to go abroad, and this is the first time I have actively pursued that goal.

Contact

Jessica Gover’s Resume

LinkedIn Profile Jessica Gover

Jessica Gover Facebook Profile

Noah Chrysler

RIT new media marketing studentHey, my name is Noah! I’m currently an RIT New Media Marketing Student graduating from the Saunders College Of Business in May 2018 with a bachelor of science degree.

Connect with me

Resume

LinkedIn

My story – RIT New Media Marketing Student

In my time as an RIT new media marketing student I’ve done my best to get involved with a ton of the awesome opportunities here. Here’s a bit about the journey I’ve been on since I joined the RIT community.

The RIT Newsman

the_RIT_newsman_photo

What I love about RIT is the diverse array of amazing events, clubs, and people. I’d often find myself having an absolute blast at an RIT event that I didn’t even know was happening until I walked outside my dorm room.

I wanted to find a way to bottle up those amazing experiences, in order to share them with my friends and family.

I’ve also loved YouTube since I was a kid, and after learning the basics of video production in my high school’s Broadcast Journalism club, I enlisted my friend Oscar to help me create a weekly entertainment news series about RIT.

In Fall 2017 Oscar and I partnered the series with the RIT Office of Undergraduate Admissions. We currently produce the series to advertise RIT to prospective students.

It’s been really powerful to hear people talk about how our series helped them choose RIT as the right fit for them.

You can check out The RIT Newsman here!

Afterbox

In my third year as an RIT new media marketing student, after seeing the success of the RIT Newsman series, I became obsessed with how markets either embrace or reject new products and services. The success of a company is largely determined by how that company is perceived by the public.

I also became close friends with Zack Banack, a fellow student in the Saunders College of Business. Zack started at RIT as a computer security major, and had a lot of experience working for large companies doing freelance game design and development.

Zack and I developed an idea he was working on for a mobile application that facilitated the legacy preservation process that happens when an individual dies. We designed the app to help users store their best thoughts and memories, and send them to their friends and family when the user passes away.

Afterbox was featured on the Apple Music show Planet Of The Apps in Season 1, Episode 9. From that experience, in 2017 Zack and I were offered the opportunity to be apart of the Lightspeed Venture Partners Summer Fellowship program in Palo Alto, California. Here we learned the ins and outs of what it takes to make a startup successful.

You can find out more about Afterbox by visiting www.afterbox.io

Talented friends you should hire

Jane Brown

Matt Missert

Kysa Willemsen

Christian Vanderhoef

This is… Christian Vanderhoef.

Christian Vanderhoef
Mr. RIT Photoshoot 2017 – Sophisticated Look (Photo credit: Lloyd McCullough)

Christian Vanderhoef is a fourth year New Media Marketing and Economics double major at Rochester Institute of Technology (RIT) – Saunders College of Business & College of Liberal Arts. He believes that dreams and passions should be attainable by good people, and has a passion for helping individuals grow in order to reach those dreams using his knowledge of marketing and economics, soft skills, and creative thinking. Ultimately, people are the most important aspect of an organization, for without them, everything would be nothing.

Please, feel free to connect with Christian online because he loves meeting people, discussing topics, and learning new things.

Connect Online

Connect with Christian on LinkedIn

Follow Christian on Twitter

Find Christian on Instagram

Download Christian Vanderhoef’s Resume

Backstory

Elementary School

Christian was born and raised in Farmingville, New York which is on Long Island. He has always been one to experience new things and explore his interests. From a young age, Christian participated in gymnastics, baseball, and basketball, but he always had a place for arts and crafts. When it came to his fifth grade yearbook, he wrote that he’d love to be a cartoonist when he grew up because he could create anything and shape an entire world of his own. He also learned at the end of elementary school that he had a knack for singing and wanted to pursue it further in middle school.

Middle School

Although he was intending to focus more on music, Christian also played football leading into middle school, however,  he didn’t enjoy it as much as he thought he might and left. When school started, Christian did what he intended to do and pursued singing throughout middle school. He joined choir and the school drama club. In his first year, Christian managed to get a solo in the show. As everyone may realize, middle school is a weird place and Christian’s “social circle” began to be established. By the end of middle school, his voice was going through a quick change and his singing was affected. He had a solo for the New York State School Music Association (NYSSMA), but did so poorly due to frequent register changes that he was never given a score. In high school, Christian had no interest in further pursuing music.

High School

In high school, he participated in FIRST Robotics for his freshman and sophomore year, but he realized that the organization at his school had politics that he was not interested in. He quit, got a crazy haircut, changed his style and joined track. In junior year, he was in cross country, swimming, track, student government, chess club, model united nations, and strategy and tactics club. He began to hangout less with the same people and more with new people. This allowed him to gather many social perspectives and relate more to many people. When he was meeting many new people, he came to the realization he wanted to be an engineer. To be more exact, he wanted to be an aviation and aerospace mechanical engineer. He then questioned this idea his senior year when his interest in arts and music reemerged.

Today

When Christian got to RIT, he was already contemplating his major as Engineering Exploration, but he was uncertain as to what he’ll change to. After his first semester of exploring, he switched to Marketing. He learned so much about business that he was unaware of before and it interested him. He loved strategies, business plans, economics, and even accounting interested him. Overtime, he came to the conclusion he wanted to switch to New Media Marketing. Then, since the curriculum taught very little about resources and pricing, he chose to double major in Economics. With those, he can gather a deep understanding of resources and people while he works on his start-up: Canopy.

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Jane Brown (Young Mogul)

NEW MEDIA QUEEN

Hi! My name is Jane Brown. I’m a senior New Media Marketing student at RIT. I have minors in Advertising & PR and International Business. I’m currently the Marketing Assistant for RIT’s Department of Languages and Cultures where I’m creating a campaign for a new major. I’ve also done two digital marketing internships at a top agency in Syracuse.

Outside of classes and work, I love traveling and music. I studied abroad at RIT Croatia during the Spring 2017 semester. I became a Global Ambassador after returning to the US to help other students learn about international opportunities. I’ve also been in an all-female A Cappella group, RIT Vocal Accent, for four years and am serving as President. Additionally, I’ve been a member of Delta Sigma Pi, a professional business fraternity, since freshman year. Some of my favorite classes have included Wines of the World, Electronic Music Production, and Social Media Marketing!

LET’S CONNECT

Connect with Jane Brown on LinkedIn

Check out Jane Brown’s feature on RIT’s Study Abroad website

Download Jane Brown’s amazing Resume

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Michael Titcomb

Hi! I’m Michael Titcomb.

I’m a graduating New Media Marketing Major with an immersion in Music.  I’ve loved my time at RIT and the fact that I am leaving is bittersweet.  I’ve gained so many great skills here in my classes.  Through those classes and my co-op experience I have transformed myself from a lazy freshman to a motivated candidate for the job market.  In my final semester at RIT, I am especially excited to learn more about SEO during this class.

Work Experience

In January 2016 I landed an exciting co-op opportunity with Eastman Kodak Company here in Rochester.  What started as a summer job turned into a 2-year long relationship in which I worked both full-time, and part-time while taking classes.  My classes somewhat prepared me for the job, but I feel that I learned even more about marketing and simply working in a marketing position while I was there.

More recently and currently, I am a contracted WordPress developer for the local Rochester non-profit, Be UninTIMidated.  Be UninTIMidated is dedicated to helping people with rare forms of appendix cancer, and raising awareness to gain ground for treatment.

More About Me & Links

Though currently based in Rochester, my home is in Burlington, Vermont, where I was born.  Being from Vermont I love snowboarding, hiking, and rock climbing, among other outdoor activities.  I played in the Vermont Youth Orchestra for 5 years, which helped grow my love for music.  I love to write and produce music, and I have grown these skills through some courses at RIT such as Electronic Music Production.  I had the pleasure of helping write and record music with a fellow RIT student for his video game, Apollon Blue.  A few select pieces from the game can be listened to at the link below.

Apollon Jazz – My first try at making jazz music.  I was very proud with the result and this ended up being the theme for the game.

Menu Music Playable – the menu music for Apollon Blue, just a piano tune

My LinkedIn

My Resume

Be UninTIMidated – the local non-profit I work for

 

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Shayne Mogilski, Please Hire Me

Hello

My name is Shayne Mogilski, and I’m currently a third year New Media Marketing student at the Rochester Institute of Technology. I’ve studied hard in classes to understand the material, and not just remember it. Classes such as Internet Marketing have really helped me understand New Media Marketing. RIT has also helped me grow with chances to lead. This includes being president of RIT’s Sports Enthusiasts Club, along with responsibilities for RIT’s Phi Sigma Pi chapter. Through the good and bad times, I would have to say that RIT has changed my life significantly in the last 3 years and I’m almost ready to reach the next chapter in my career. Speaking of which…

Business Experience

Over the past few years, I’ve gained business experience in many different forms. While I was a senior in high school, I created a business plan for Traverse Puzzle HuntsTraverse Puzzle Hunts was designed to plan unique and well-detailed events at a low price. I’ve also been responsible for the marketing plan for a potential public electronic service known as TechHub. This business plan won the first annual best business plan competition at RIT, which was an incredible accomplishment in only my first year. Along with contributing to multiple other business plans, I’ve also worked as a New Media Specialist for Legacy Financial Planning. Legacy Financial Planning is respected throughout the financial community nationwide and are run by two of the most successful financial planners in the industry. I hope to only increase my experience with a paid Co-Op opportunity in the near future.

Contact Me

Facebook: https://www.facebook.com/shayne.mogilski

LinkedIn: https://www.linkedin.com/in/shaynemogilski/

Twitter: https://twitter.com/ShayneMogilski

Resume: Resume.docx

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Matthew Missert

Introduction:
Hi! the name’s Matt. I’m 4th year undergrad student at the Rochester Institute of Technology. I’m finishing up my degree in New Media Marketing (fancy title for marketing with a technical focus) paired with a dual minor in International Business and Communications.
I’ve spent time working in the B2B field, but most of my education has centered around the consumer market. With the work I’ve done through RIT these past 4 years, I’m aiming towards working in the international marketing industry, working to introduce products and experiences to new emerging markets around the globe. (or across the world, if you know… flat earth and all.)

I was born in Buffalo NY and briefly lived in Hamburg NY before moving to Laconia New Hampshire around 2001. I came to RIT largely for the co-op program.
Growing up in New Hampshire, I’ve adopted a strong passion for being outdoors. You can find me hiking and fishing in the summer and snowboarding or skating in the winter.

My Future:

I’ve been struggling with answering the “what are your plans after graduation” question for some time now and to be honest I still don’t know what I want to do. I plan on moving back to New England, closer to Boston in order to join the professional world, but at the same time I’m drawn to the idea of packing a bag and traveling as much as I can before my student loan payments start to kick in.

Get to Know Me!

I’m on all social media platforms, and have my own website too!

Resume

https://matthewmissert.com
https://www.facebook.com/matt.missert
https://www.linkedin.com/in/matthewmissert/
Twitter: @MattRMissert
Instagram: @mattrobmissert

 

Feel free to look at my classmates work here as well!

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Hannah Tillson, Marketing Coordinator

Hannah Tillson Profile PictureHi There!

My name is Hannah Tillson and I’m currently finishing my senior year studying New Media Marketing at Rochester Institute of Technology. During my time studying Internet Marketing and advertising in college, I discovered a love and passion for graphic design. Outside of class, I run a small Etsy store, HTPlanning, love to try cooking new recipes, workout and am the director of philanthropy for my sorority, Zeta Tau Alpha.

Hannah Tillson Planning

I’ve always been a (fairly) organized person and have loved using my planner, and about a year and a half ago I turned my hobbies of graphic design and planning into a small business! I design printable planner stickers for college students and am very proud to have almost 5,000 sales in the year and a half that my store has been open. This hobby of mine has taught me so much about Adobe products, social media marketing, engaging customers, and expense tracking.

For 25% off your purchase from my Etsy shop, use code SEMA18 at checkout. Visit my Etsy store here

Instagram

Recently I have discovered a more adventurous side of myself and love sharing new places and food that I’m trying on my Instagram page. Currently, I share my favorites of Rochester, New York but I also like to share weekend getaways and new cities. I would love to connect with you there and take any recommendations of things I should try! Follow me on Instagram @hannah.tillson

Let’s Connect

As of May 2018, I will be a graduated RIT alumnus with a Bachelor’s degree in New Media Marketing with a minor in Advertising and Public Relations. I am actively seeking a full-time job in the marketing industry that I am passionate about and challenged by. If you’re interested in working together professionally or learning more about my previous experience and skills, download my resume or connect with me on LinkedIn.

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Quick Links:

Hannah Tillson Planning on Etsy

Hannah Tillson Instagram

Hannah Tillson Resume

Hannah Tillson LinkedIn