Rohini Mukherjee – Digital Marketing, MBA

Hi! My name is Rohini Mukherjee. I am currently pursuing my MBA with a concentration in Digital Marketing from Saunder’s College of Business (RIT). Anticipating graduating in May 2020.

Want to connect?

Visit my LinkedIn profile to give it a view and get in touch with me. Alternatively, you can view my resume

My story so far

Born and brought up in the steel town of Jamshedpur, India, I moved to Mumbai after school to pursue my Bachelors in Economics from St. Xavier’s College. This was followed by a move to the United States to do a Masters in Human Resource Development from Rochester Institute of Technology in 2008.

On completing my master’s degree, I returned to India and joined our family business as the Head of Human Resource. It was very challenging being the only woman working in a team of over 300 employees. Having gained a couple of years of work experience and observing my Dad as an entrepreneur, when opportunity presented itself, I went ahead and became an entrepreneur myself.

Designclature – A partnership venture

I launched Designclature, a mobile app development firm. It was a partnership where my partner was looking into the technical aspect and I was looking into the business aspect of the company.

Cake Inc. – Merging my love for baking and being an entrepreneur

Over time I discovered I had a passion for baking. When the partnership was dissolved, I moved to Bangalore to complete a course in baking science and pastry art. On completing the course .I launched Cake Inc., a boutique bakery dealing with made to order, customized desserts and cakes.

Returning to school

While I enjoyed being an entrepreneur and working in the food industry, I always felt the desire to study further. I eventually returned to Rochester Institute of Technology in August 2018. I am currently in the process of completing my MBA with a concentration in Digital Marketing. Coming back to school after a 8 year gap was very challenging. However, I have been enjoying every minute of it.

Leopard Solutions – A summer co-op

I spent the summer of 2019 working with a legal database company (Leopard Solutions) in New York City. They are a company known to provide a recruiting tool to the legal industry. One of the biggest projects I got to work on was rebranding their products as not just a recruiting tool but also a market intelligence tool for a legal industry. To achieve this, I had to redesign their website, re-work their content, SEO and metadata so they show up on the desired searches. While I completed the designing of the website and content, the new website is still to be launched.

Moving forward

Marketing is an area that has always fascinated me. Armed with a MBA degree in Digital Marketing along with my past work experience, I hope to make a career in the creative side of Marketing – Advertisement, Product Launch, Brand Awareness, Social Media and other Online Marketing to name a few.

Raymond Zayas – Digital Marketing MBA Candidate at RIT

About Me

My name is Raymond Zayas, I am a Digital Marketing MBA candidate at RIT graduating May 2020. I currently hold a BS in Business/Organizational Management from Roberts Wesleyan College and a MS in Management: Product & Service Development from RIT. My goal is to transition from a career in financial and healthcare analysis to digital marketing and social media analytics.

I have been lucky to be exposed to various industries and gain insight into different career paths. After working for almost 3 years as a financial analyst in health care and advertising, building and distributing reports in Excel and in business intelligence software, I decided to take my career in a different direction. I realized that I had built up many of the translatable skills necessary to be successful in both careers, and through my experiences at RIT and speaking with individuals in the industry I found marketing and social media analytics far more fulfilling and interesting.

Outside the Classroom

Outside the classroom, I am a part-time photographer. I began my career as a hobbyist photographer focusing on landscape and architectural photography.

Montreal, Canada

As people began to notice my work in the community, I branched out to wedding and portrait photography.

While I find wedding and portrait photography extremely fun, my goal is to branch out to drone video and photography to be able to achieve shots that were previously unimaginable to the photographer community.

Download my resume:

Connect with me on LinkedIn!

Ryan Noble – Digital Marketer & Web Developer

Ryan Noble Digital Marketer

About Ryan

Hi!, My name is Ryan Noble. I was born and raised in the Rochester, NY area. Besides the weather I like everything about living here, especially the food and events. I’m a digital marketing MBA student at Rochester Institute of Technology (RIT) and an experienced marketing professional for C&S Companies. At C&S, I run all of our web development projects, online advertising campaigns, and graphic design work including user interface (UI) design. My team and I are responsible for developing, selling, and supporting a maintenance management application called Q Ware CMMS. It’s a web-based software application built specifically for facilities professionals. We are in the middle of a new product release which is exciting and I’m anxious to see how well it will do in the market. We put many years into it’s design and development so fingers crossed!

Connect with me on LinkedIn.

My Passions

Most of my experience revolves around digital marketing and web development. What I love most about these fields is the freedom to create anything you want. It’s even more satisfying when those creations help build a business and make it stand out from the competition. When I’m not marketing or developing, I enjoy woodworking and playing games (video and board) as pastimes. At the moment, I’m working on a handful of home renovations that take up a lot of my free time. I recently finished a bathroom remodel which was tough but worth the work! I also love being with my friends, my family, and my dog Angus (he’s so funny). If you’re interested in my skill sets or work experience, feel free to download my resume below. Also, if you’re interested in marketing or web development projects I have been involved with, please email me directly at ryann3588@gmail.com.

Angus The Bulldog

Thanks!