Rohini Mukherjee – Digital Marketing, MBA

Hi! My name is Rohini Mukherjee. I am currently pursuing my MBA with a concentration in Digital Marketing from Saunder’s College of Business (RIT). Anticipating graduating in May 2020.

Want to connect?

Visit my LinkedIn profile to give it a view and get in touch with me. Alternatively, you can view my resume

My story so far

Born and brought up in the steel town of Jamshedpur, India, I moved to Mumbai after school to pursue my Bachelors in Economics from St. Xavier’s College. This was followed by a move to the United States to do a Masters in Human Resource Development from Rochester Institute of Technology in 2008.

On completing my master’s degree, I returned to India and joined our family business as the Head of Human Resource. It was very challenging being the only woman working in a team of over 300 employees. Having gained a couple of years of work experience and observing my Dad as an entrepreneur, when opportunity presented itself, I went ahead and became an entrepreneur myself.

Designclature – A partnership venture

I launched Designclature, a mobile app development firm. It was a partnership where my partner was looking into the technical aspect and I was looking into the business aspect of the company.

Cake Inc. – Merging my love for baking and being an entrepreneur

Over time I discovered I had a passion for baking. When the partnership was dissolved, I moved to Bangalore to complete a course in baking science and pastry art. On completing the course .I launched Cake Inc., a boutique bakery dealing with made to order, customized desserts and cakes.

Returning to school

While I enjoyed being an entrepreneur and working in the food industry, I always felt the desire to study further. I eventually returned to Rochester Institute of Technology in August 2018. I am currently in the process of completing my MBA with a concentration in Digital Marketing. Coming back to school after a 8 year gap was very challenging. However, I have been enjoying every minute of it.

Leopard Solutions – A summer co-op

I spent the summer of 2019 working with a legal database company (Leopard Solutions) in New York City. They are a company known to provide a recruiting tool to the legal industry. One of the biggest projects I got to work on was rebranding their products as not just a recruiting tool but also a market intelligence tool for a legal industry. To achieve this, I had to redesign their website, re-work their content, SEO and metadata so they show up on the desired searches. While I completed the designing of the website and content, the new website is still to be launched.

Moving forward

Marketing is an area that has always fascinated me. Armed with a MBA degree in Digital Marketing along with my past work experience, I hope to make a career in the creative side of Marketing – Advertisement, Product Launch, Brand Awareness, Social Media and other Online Marketing to name a few.

Meghan Lavender: Internet Marketing

 

Hi Everyone! My name is Meghan Lavender and I was born and raised in Rochester, NY. I am currently a graduate student at RIT in the MBA program with a concentration in Marketing. I recently graduated from RIT this past May with a degree in Packaging Science and am doing the 4+1 accelerated MBA so I will be graduating this upcoming May!

Although I have not started my career yet, I have completed two co-ops during my undergraduate degree. For my first co-op I worked for Wrigley’s Wm. Jr Company in Chicago, IL working as a packaging engineer on the seasonal team. The seasons in which I was assigned too were Halloween and Christmas so I had a lot of fun creating new packaging for Skittles, Starbursts and Lifesavers! During my second co-op I worked for PepsiCo in Valhalla, NY which is just outside of NYC. I was assigned to the LifeWTR Brand and attended multiple line trials to ensure the implementation of new manufacturing lines and bottle designs worked cohesively with one another. This co-op allowed me the opportunity to travel all across the country to places I have never been before such as California, Kansas, Oklahoma and Rhode Island to mention a few.

Aside from school and work I like to go boating at my cottage, cook, workout, travel to new places and I am also interested in interior design and renovating! 

Connect with Me!

Resume

LinkedIn

Facebook

 

James Weiser

The One, the Only James Weiser!

james weiser

Click My Wonderful Resume!!

A Little About Me

My name is James Weiser, I am a fourth year New Media Marketing Student at Rochester Institute of Technology (RIT)- Saunders College of Business. hoping to pursue a degree in marketing analytics and digital marketing. Some of my passions would include technology and a love of people. I am a server at Olive Garden in Greece New York, and have been doing that for four years. Previously I was a manager at Laser Quest which was an absolute blast. Not only was I at a place that enjoyed having fun, but everything  that I did there was valued. I got to work with the marketing team at HQ to come up with creative campaigns to increase our business. This is where my passion started for marketing.

In my free time I like to play video games with friends and go to the bar for a drink with some buddies. I am an extremely passionate person. If you need somebody to do something, I am the guy. I will spend countless hours to make sure that what I do is to my best ability.

My Future Life and Career

I would like to stay within Rochester NY as its close to family and wouldn’t be too much of a chance. My goal is to get a job at a nice digital marketing agency in Downtown Rochester and be able to earn enough money where I can move on my own. The immediate goal after graduation would be finding a summer co-op. Eventually, this hopefully could turn into a full time position afterwards.

My absolute dream would be to move to Los Angeles one day, get enough experience in Rochester and move to the west coast. I would do this once I feel like I am ready for a massive change in my life. Change does scare me, but it is inevitable.

Check out my Social Media

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Check out my Resume!

Abigail Woodward | Behind A RIT Social Media Account

Hello!

My name is Abigail Woodward. I’m at 4th year New Media Marketing Student. I’m currently a social media coordinator for Abigail Woodward Photoauxiliary services for RIT.
 About Me
I was born and raised in Rochester.
Which means two things:
1) I’ve had a garbage plate
2) I can drive in the snow.
I started my college career at Monroe Community College with an Associates in Business Administration. During that time at MCC my father was diagnosed with ALS/Lou Gehrig’s Disease. During that time, I wasn’t able to do a lot of extracurriculars during that time. I would split my time between my dying father, two part-time jobs, and  school full time. From MCC I transferred to RIT, my dream school, and continued to make my father proud. He tried to hang on so he could see me graduate but, passed away March of ’17. Since then, I’ve been able to take time for myself to help re-fall in love with RIT and Rochester. 
Work History
In New Media Marketing, you have to be flexible and learn as much as possible so during my co-ops.
Summer ’17
    In the summer of ’17 I was able to start as a social media intern for RIT’s business incubator, Venture Creations. It was a wonderful experience, I learned how to run a professional social media account and see development of  businesses first hand. Also, I strengthened my Photoshop skills as well as using Newsletter software.
Fall ’17
   For Fall ’17 I was the retail marketing intern for Barnes & Noble @ RIT. At Venture Creations, we had start-ups from different areas, so focusing on one building such as Barnes & Noble @ RIT was a nice change of pace. At Barnes & Noble I worked on their social media as well as content creation and event planning.
What I’m Doing Now
  Currently, I work with a great team of people at RIT’s Student Auxiliary Services. I help coordinate their social media accounts and help during events.
So In All I’ve Helped Run:
  • Venture Creations Incubator’s Twitter and Facebook
  • Barnes & Noble @ RIT’s Facebook and Instagram
  • Digital Den’s Facebook
  • Global Village’s Facebook and Instagram
  • RIT Dining Services’ Facebook and Twitter
Contact me:
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Meet Lauren Carroll!

Introduction:

Hi, my name is Lauren Carroll! I moved from Canada to Rochester, New York to attend Rochester Institute of Technology (RIT). As of May 2018, I will graduate with a Bachelor of Science in New Media Marketing and a minor in Exercise Science. After completing my undergraduate degree, I am then looking to further my education career by obtaining my Masters of Business Administration (MBA). Over my time at RIT, my academic success has seen my name to the Deans Honour Roll and the College Hockey America (CHA) Academic Team. Therefore, my academic success has lead me to seek out further education and experience.

My passion of school and hockey has resulted in playing Division I hockey for the RIT Women’s Hockey team. Because of my passion and leadership skills have lead me to be appointed Captain for the 2017-18 season.

While attending to my academics, as well as continuing my sports life, I have also found the time to expand my work experience. I am currently interning with the Athletic Department at RIT. As a member of the Athletic Department Staff, I am responsible for a multitude of tasks. The main task consisting of advertising and promotion for school athletic events. In my previous work experience, I also had the opportunity to gain knowledge within social media marketing while interning at Peaks Training and Therapy.

Connect with me:

If you are looking to learn more about me, here are more ways to connect. Click on the links below to learn about skills and previous work experience.

Review Lauren Carroll’s Resume  

Check out Lauren Carroll’s LinkedIn

Follow Lauren Carroll on Twitter

Check out Lauren Carroll’s Athletic Side! 

 

 

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A Montanan: Megan Freeman

Megan FreemanWho is Megan Freeman?

Hi there! Looks you don’t know who I am. Great opportunity to introduce myself! My name is Megan Freeman and I am not related to Morgan Freeman! I am currently a fourth year student at Rochester Institute of Technology (RIT) studying Management Information Systems (MIS) with a minor in Digital Business and an immersion in Legal Studies. I’m from Missoula, Montana. About three days of a drive! It’s a long ways! I will be graduating in Spring 2018! So exciting!

Interests/Hobbies:

Considering the fact I’m from the west, I love to hike, mountain bike, snowboard, horseback riding, and swimming. I’m a very outdoorsy person but I also like to play board and video games with friends. I haven’t explored enough of Rochester to find the best places for outdoor activities. The most favorite that I have been to is Letchworth Park.

Clubs/Activities:

I am involved with the Tri Sigma Sorority, RIT Equestrian Team, and Women in Business Club. For the Equestrian Team, I am the Western Team Captain for just about three and a half years now. Competitions I do are both in Western and English in NY and I will be going to regionals this year! I am also involved in many philanthropy events for Tri Sigma like Sign Idol and Relay for Life.

 Why MIS?

The concept of working with computers in the business aspect is what drew me to the major. The major offered several coding classes that I was really interested in taking like HTML, CSS, C#, Visual Studios. Computers are my thing! With this knowledge from learning in the MIS field, I hope to become a CEO or CMO of an well-known company or agency. If that doesn’t work out, I might try out for Law School and become a lawyer like my parents! Either way works!

That’s all I have for now! Check out my resume, Facebook, Linkedin pages so that I can pass and graduate on time! Also, please feel free to comment below with any questions or suggestions!

Links:

Follow me on Facebook!

Check me out on LinkedIn!

Review my Resume!

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